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# LFP Media Sets 3 December Deadline for Ligue 1 Rights Bids
- URL: https://www.footballbusinessnews.com/lfp-media-sets-3-december-deadline-for-ligue-1-rights-bids/
- Published: 2026-11-13T11:20:11.000Z
- Updated: 2026-11-13T11:20:11.000Z
- Description: LFP Media wants all bids for Ligue 1's complete 2027-32 domestic rights package by 3 December, Sports Business Journal reports.
- Author: Football Business News
- Tags: Media Rights, Finance, Europe

LFP Media has taken Ligue 1's complete domestic media-rights package for 2027-32 to market, with all bids due by 3 December 2026, Sports Business Journal reported. It is the first time every match and club has been offered in one domestic process, after a change in French law that caps deals at five years.

**Key facts**

- Olivier Bramly, chief executive of LFP Media, the league's commercial subsidiary, is running the domestic process.
- He told SBJ he has held discussions with close to 20 potential partners, and that a secret reserve price will be "ambitious."
- Bidders can pursue a traditional rights deal, including the option for one company to take all of the rights and sublicense part of the games to one platform, or a distribution arrangement for the existing Ligue 1+ streaming service.
- This season, all Ligue 1 matches are on Ligue 1+, the league's own over-the-top service, after the domestic deal with DAZN ended and a ninth weekly match previously shown on beIN was brought back in house.
- SBJ said reports are already emerging that Disney+ and Skydance/Paramount+ could be among the bidders. Those names have not been confirmed as formal offers.

## What LFP Media is selling

The product on offer is the entire domestic Ligue 1 rights book for the five-year 2027-32 cycle: all clubs, including Paris Saint-Germain, and all matches. Bramly told SBJ this is the first time a complete package of that kind has gone to market, after a change in French law, and that no separate packages built around a selection of matches are being proposed.

The league is putting that inventory out earlier than some rights holders would, in order to "stress test" the market, SBJ reported. Bramly said the reserve price will be kept secret and will be ambitious. "The point of reference is not how much money we are making today with Ligue 1+ or how much money we made last year," he said. "The point of reference is a trajectory of Ligue 1+ over the coming five years. ... We need to be able to generate significantly more than what Ligue 1+ will be delivering over the coming five years." SBJ did not publish the reserve figure.

The two commercial routes are meant to give buyers flexibility. One is a conventional media-rights sale to one or more companies. The other is a distribution deal for Ligue 1+ itself, which could resemble the growing "channels" model in streaming. "The way they commercialize it, it's up to them the way they want to do it," Bramly said. "We are giving the maximum flexibility for them to decide the way they want to commercialize Ligue 1+."

## Why the deadline matters

A 3 December bid deadline turns a long-running tender into a near-term auction. This site has already covered the earlier stages of that process, including [what the LFP is selling in the 2027-2032 tender](https://www.footballbusinessnews.com/ligue-1-tv-rights-tender-2027-2032-what-the-lfp-is-selling/) and the moment when [Ligue 1 put its domestic rights back on the market](https://www.footballbusinessnews.com/ligue-1-puts-its-domestic-tv-rights-back-on-the-market-as-the-ligue-1-exit-window-closes-in/) as the Ligue 1+ exit window approached. The new information is the complete-package structure, the December date, and Bramly's description of the reserve-price test.

The league is selling against a season in which it has taken distribution back under its own brand. After the DAZN deal ended, Ligue 1+ became the home for the whole top flight, including the additional weekly match that had been with beIN. Bramly used that in-house service as a bargaining chip. He told SBJ that Ligue 1+ was "the No. 1 sport channel last year in France by far," that 95% of subscribers are very satisfied, that 81% of subscribers watch a game on the service every weekend, and that they consume 3 hours and 13 minutes on average. Those figures are the league's own performance claims, reported by SBJ.

For international streamers, the pitch is exclusivity in a major European league that still has Paris Saint-Germain as the reigning UEFA Champions League winner. SBJ noted that reports have already named Disney+ and Skydance/Paramount+ as possible bidders, and that other global platforms have been building sports inventories in European markets. Those reports are not the same thing as submitted bids. Formal offers, on Bramly's timetable, are due by 3 December.

## What happens next

The next public marker is that December deadline, followed by whatever LFP Media discloses about whether the secret reserve was met. If bids fall short, the league can keep operating Ligue 1+ itself. If a traditional or distribution deal clears the reserve, clubs would be selling the next five domestic seasons as a single block, a structure that also shapes how Ligue 1 compares with [the biggest football TV rights deals](https://www.footballbusinessnews.com/the-biggest-football-tv-rights-deals-by-league-and-competition-2026/) and with [club broadcast-revenue rankings](https://www.footballbusinessnews.com/top-8-football-clubs-by-broadcast-revenue-2026/).

Until those bids are in, the official position is the one Bramly gave SBJ: the complete domestic package is in the market, the reserve price is secret, and "if streamers want to buy French domestic rights, it's now."

**Sources**

- [Sports Business Journal, "Ligue 1 looks to 'stress test' media rights market with complete domestic package", 9 November 2026, by Austin Karp](https://www.sportsbusinessjournal.com/Articles/2026/11/09/ligue-1-looks-to-stress-test-media-rights-market-with-complete-domestic-package/?ref=footballbusinessnews.com)